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ABSTRACT: Investors are faced with a lot of problems in the modern blockchain world: one of them is finding the right way how to objectively decide if the project they want to invest in is going to succeed. As opposed to the financial due diligence objective analysis of the startup requires a great number of special skills, the assessment of a team challenges one to use his social—and sometimes trivial—experience. Definitely, using your communicative background consciously in terms of carrying out the process of due diligence differs from using it subconsciously in the daily graft of yours. In this article, Ivan Aleksandrov, the CEO of Memorandum Capital, an investment company focused on Initial Coin Offerings and investing in blockchain-based assets, will share his vision of this crucial stage of startup analysis—analysis of a team.

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